For the first time ever, something so robust and convenient had been made accessible to the general public. The effect this revolutionary tool had on society was pretty clear.
The commercial sector made a fortune out of this technology, giving attractive looks to various products in advertisements and commercials. Photo manipulation soon became a widely used technique when it came to architectural mapping, concept design, advertising and plain photography. While this was all pretty basic by today's standards, the speed with which this new technique seemed to gain popularity was worth noting. The alteration was obvious and therefore somewhat funny, giving birth to popular stereotypes such as the two-headed man and the so-called art of "spirit photography". The simplest trick that most photographers perfected in the early days was the use of double exposure to merge different negatives into one and give the photograph a touch of humor. Once made available for public use, photo manipulation came to be used quite widely by artists large and small. A start to what would seem like several centuries of hard work put in to improve and enhance the effects of photography as an art.
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